What Why Where When How

Headline.

Super Dooper Quick Pitch.
What: ME, a product for sale, to a type of customer that can afford and spends on education technology.
Why: Outcomes.
Where: GMT+8
When: Now.
How: SaaS; Let the machines do the mundane leaving time to be dynamic.



Western Australian.

Assessment guides and until discovered a Black Swan was as mythical as a Unicorn. Imagine what is still to be discovered.

2. Research suggests....

I spent a decade coaching junior AFL participants and taken what I learned from sport into the classroom. The 3R (Rehearse, Result, Refine), Learning System utilises human virtues to accomplish the task.





3. Minimum Viable Product.
#alloneword #gamification #literacy

alloneword literacy diagnostic tool per ACER, highlighting weakness and strength in user literacy skills; IP Australia system for testing and ranking grammatical skills.



backed by research.

4. ACER Research. .Pdf download.

5. Scalable flywheel.
My parents bought a converted caravan that was fitted out to sell burgers chips and cans of drink. My father did his apprenticeship as a baker, but he didn't bake the buns he'd use to sell a burger; he went back to his old boss and paid trade. They did well, bought a converted Transit that towed the caravan: doubling up, not capping-out, they opened a stall and had me sell $2 bits and pieces. When it came to selling the business they had built they couldn't get as much because they also were cooking another set-of-books.

Trust. It was 1995, I was employed by WA Marble and Granite in a sales/estimator role. One day walked in The Committee to the showroom on Scarborough Beach Road, Osborne Park, looking for a quote to supply 300m2 of Granite flooring for the Macedonian Orthodox Church of St. Nikola. I WON THE JOB. The company imported Pink Granite from Spain, Red Granite from Italy, and used Black Granite from Western Australia.
I asked The Committee why they chose our company.
The reply to my question was, You are the most honest.

Honesty is the best policy. I designed the floor pattern, incorporating the octagon, and managed the upselling of installation using local contractors.

6. Innovation.
Let the machines do the mundane leaving time to be dynamic.

Sadly teachers and administrators are not available 24 7 365, the curriculum is; and so is SaaS.

While software saves time, imagine using IT to build a model of Adaptive Learning using AI, that is innovation, and it may be 2030 before it's possible.

Mapping assessment to curriculum objectives is something, not everything.
* More: What's the competition doing? See 12. Competition Landscape.
Frankenstein.
Is the letter I big or small?


Complete the example, become a Green-belt in the English language.

Learning objectives.


7. Founder moments.
It was September 1996 and not much was happening... the first alloneword 'asif'.
Epiphany moment video.

SCSA
2015 Change in policy ...

I alpha tested alloneword at a meeting with then CEO of SCSA (Western Australia State Curriculum Standards Authority), Mr. John Newman.
I approached Richard Plummer IP lawyer, and lodged an alloneword Patent in 2015, with IP Australia: System for Testing and Ranking....
Logo and trade name alloneword registered under ABN:64075587962 since 2002.

8. Working in a team.

It was September 2014 and not much was happening... Toyota announces a competition. I got some mates together and we made a video.

Toyota competition video.

I don't have a long CV of Team Projects. That being said I've worked within teams as a contractor, this is common in Construction or Trade related work. I think my strength is in planning and guiding others, and I became a better coach when others responded. I'm not adverse to getting my hands dirty.


9. Customer Pain/Evidence.

Switch-off legislation secures teachers and administrators are not available 24 7 365.

Teachers Poll.




During alloneword Beta-stage Testing, BST participant 'S' asked for a User-profile to view past results. 'S' also provided anecdotal evidence of lowering of assessment anxiety and increased euphoria from example anticipation.



10. Why now?

It's not one reason, it's not one thing.

It's

I'm playing with ChatGPT and ask for a so-many word essay on #alloneword and it came back with some very interesting stuff, more. I could not have created what ChatGPT says because I have no proof; but what ChatGPT has produced is Gold, even more-so-- believable.

I feel we're on a threshold of an Era of Everything, because I've felt this before, I know this is the right time.

11.

Where and How?
Western Australia, it's home, specifically 6110 because there's an estimated population of 137,355 in Gosnells.
I have a more refined strategy but broad brushstrokes is to advertise for paid Beta-stage Testers. Various tactics including reaching out to the English Migrant Program at Thornlie TAFE but whatever, there's a big difference to the outcome of participation with a headline DoE Initiative. That is to say, THAT PREVIOUS advertised Paid Beta-stage Testing on Gumtree garnished 1 in 200 BST participant to application.

When? Now. I have everything ready to go to conduct Beta-stage Testing again. There's formal steps before this, but the start of the journey is pressing Send to the first group of Paid-testers.

12. Competition Landscape.

The games industry is competitive.
Edtech is widespread.

We are on the Threshold of an Era of Everything and something new is Adaptive Learning, per se. With many models and methodology pedagogies available the simple idea of Adaptive Learning is Assessment Guides User-progression or User-regression.

This Adaptive Learning model is a goal.

Education is political,



Who is The Competition? Many individuals, businesses and organisations are part of the Education Landscape; There is no one-stop-shop with a Literacy Diagnostic resource mapped to F-10 Curriculum English language learning objectives, packaged to fast-track learning from 10-11 years to 3-4 years.

* More...No one is mapping assessment to curriculum objectives.


Learning objectives.




We are on the Threshold of a New Era of Everything and something new is Adaptive Learning, per se. With many models and methodology pedagogies available the simple idea of Adaptive Learning is Assessment Guides User-progression or User-regression.

This Adaptive Learning model is a goal.



WORTH REPEATING.

Who is The Competition? Many individuals, businesses and organisations are part of the Education Landscape; but there is no one-stop-shop with a Literacy Diagnostic resource mapped to F-10 Curriculum English language learning objectives, packaged to fast-track learning from 10-11 years to 3-4 years.

13. Team.
Honestly, what I'm pitching does not require a large team of individuals. I'm a contractor with an ABN, and can provide much to the project at little to No-cost. I will be seeking a retired English teacher to provide 2/3 of the curriculum lessons. I will use Paul Redfern Software, Ocean Reef, WA. for SaaS Technical parts. It's worth noting that Paul would be more On-board if there were customers....



You may have heard there's no 'I' in team; EVERY team has individuals, there's plenty of 'I''s, and everyone different, an individual. To personalise an education is going to take a TEAM.

Role	Name	Details
Project Manager	Scott Anderson	M. 0410016147
Curriculum Contributing Contractor	T.B.A	T.B.C
Chief Technical Officer	Paul Redfern, Contractor	T.B.C
Marketing	T.B.A	T.B.C
Sales	T.B.A	T.B.C
Research & Development	T.B.A	T.B.C

14. Equity breakdown.

Equity	Detail
40%	Costs
30%	Scott Anderson
30%	Investment Group 2.

15. Revenue.
Remember that fork in the road, way back at the beginning?

On the Revenue-path, we have a market, and a customer that will spend on educational technology.



Raising children is not easy, providing Education for children is no picnic.




The plan is to acquire revenue from spending on Beta-stage Testing.

That fork in the road-- it doesn't matter. Once on the Revenue-path it's on with... Plan A. Tiger (show evidence of alloneword for assessment)

Plan B. No Picnic (Lic. alloneword for assessment to DoE, $1 per student p/a).




16. Risk.

As an entrepreneur my job is to reduce Risk for Investment and there are many many ways to implement strategies addressing Risk, once Risk is Identified: Mitigate.
We're not in the education business; We're in the games business, it just so happens that games are educational, and Software is the bridge connecting Gamification and Learning.

Identifiable Risk.
I have a Distinction in Systems Analysis from studying Software Engineering at ECU Mt. Lawley, a natural artistic disposition, a neuro- diverse mind able to connect many dots, and despite how great I am: I'm my worst enemy.

During BST, results show...Google Slide hyperlink.


That being said: The majority of the time the Sailing Ship Scotty travels relatively smooth seas. How about rough seas?



What are Rough Seas? The answer is in a Data-Dictionary. Within the Data-Dictionary is a definition for proper nouns.

Mitigate: Identify Risk. Is it? for example, Abstract, Economic or Financial, IT, Legal...
Risk is Identified: Mitigate

if(Risk=Abstract,1,0)

=1, A, B

A= Risk Identified: Mitigate
B= Return to Mitigate: Identify Risk

Rationale: Any change in Smooth-sailing conditions then Double-down on Observations. Call Ground-zero, then First-obs, then Call Immediate-response, Response-outcome, Refine-response.

There's a likelihood of Misidentifying-risk, only by following one step at a time, being methodical, you will reach a logical conclusion.

Case Scenario. Website unavailable.

Mitigate: IT. =1, + or -

Mit.IT1. Check Internet-connection.

Mit.IT2. Open FTP: Response-outcome, Refine-response.

Record Ground-zero. Observe. Respond.

Mit.IT3. Observe Internet-history.

Mit.IT4. Screenshot-history. Clear-history from the last 24 hours. Save any files before Power-off.

Mit.IT5. Close all open applications. Power-off. Power-on.
Mit.IT6. Open FTP: Response-outcome, Refine-response.



At sometime the storm will clear or it won't. This scenario, Website-unavailable happened to me, and when I reached Mit.IT2&6. Open FTP: the response was: unavailable or -.

An hour later it was up and running. I determined an ISP fault, for whatever reason. There was no loss of data and no other observations to record, once returning to Smooth-sailing. I have a log of this event to serve, but it should be recorded as an incident.




The Journey over Time.



THERE'S PLENTY TO THINK ABOUT.
If, there's a User Profile on an Electronic Database.
1. Security of User Details (small amnt. DNS information held but high sensitivity).
2. Security of Domain.
3. Security of products, Copyright.

If, no User Profile details and just alloneword assessment, is cheap to create and service, low User Security Risk.



17. Ask & spend (over time).
THE ASK IS: $200,000 AUD.
THE SPEND IS:

1. MoU $20,000
2. DFD $5,000
3. BST $20,000
4. CMS $20,000
5. F10 $75,000

One-off, On-going and Unit Costs, while an exact number is preferred..,
the cost of a Web Page for BST using the A1W MVP is pennies while maintaining a Website, with inherent risk is very cost effective; the costs become increasingly lower with increased Users, conversely the Security risk increase.
The current plan costs, for 100 users, =$2 per User per annum, while 100,000 =6¢ per User per annum.


Humphrey's Law.


18. Evidence.

Teacher poll: WORTH REPEATING



During Beta-stage testing I discovered learning from mistakes from User based evidence, and the bigger the mistake, the quicker you learn.

Learning from mistakes... is not an oxymoron. During BST, results show...Google Slide hyperlink.


Thank you.